ATA Cycle is proud to announce that we are now have Museeuw Bikes available.  Museeuw bikes are exclusively distributed in the United States by Velocon Sports.  Started by World Champion and Lion of Flanders, Johan Museeuw, this Belgian company is the first to marry carbon with flax fibers in hand crafted bicycles. Flax fiber is a superior natural fiber that has already proven to be an asset in high performance automobiles, which require stiffness, strength and shock absorption without compromising light weight.  The technology has won an IF (International Forum Design) product design award in Europe for best new product for 2008. Museeuw Bikes combine the flax fibers with carbon fibers in a patented process to make a high performance bicycle with a comfortable, shock absorbing ride. 


Check out  Musseuwbikes.com for all of the details on Museeuw.  Also check www.atabike.com and www.atabikeblog.com for the latest information and availability on this pioneering new line of bikes

Power Dome:



The Crank is LIGHT!



Double Tap Shifters:



Lever reach adjustment:



Brake Calipers (also very light with tricked out machining):




See Red:

See the checkered flag first!

Group in stock
ATA Cycle

617-345-0907

SRAM TT Shift and Brake Levers
SRAM Force/Rival
FSA K-Force Crank
Mavic Brakes
Profile Design Bars
Real Design Carbon Wheels




This bike is built to go fast; it's low stance begs you to break records.



Must be why its the Official bike of Normann Stadler and Jarrod Shoemaker.



As an aside, Husam did a professional fitting with Jarrod and we are now one of his sponsors. Be sure to check back soon for more details involving this World Champion and 2008 Olympic Team Member.  

In keeping with the last post, we are pleased to announce FREE spinning classes at ATA Cycle, Concord:

• The shop closes at 7:00 - so please be considerate of customers in the shop if you arrive early.
• Everyone brings their own trainers, mats or towels (to protect the wood floor), extension or power cords if you need electricity, towels for sweat management and enough water or fluid replacement to last for the hour class.
• If you don't have a trainer and want to attend, call ahead and get in touch with Kate. ATA has a large selection of trainers to fit any budget and she can have your new trainer ready and waiting for you at the shop for Thursday !!!
  
• The class is FREE - doesn't get any better than that !!! 
• Please clean up after yourself when the class is finished and be sensitive to the fact that ATA staff would like to leave as soon as we are finished cleaning up.

Email us or call (978) 369-5960 and speak with Kate if you have any questions - the classes are going to be AWESOME !!!

Please call (978) 369-5960 to R.S.V.P.

See RED!


We were one of the first shops to get SRAM Force, and we're now one of the first to get SRAM's newest groupo, Red!

In Stock

ATA Cycle

617-354-0907

This Kuota Kalibur is shown in the special edition Norminator paint scheme.



In honor of Triathlon World Champion (and bike split record holder) Normann Stadler, Kuota adds this beautifully eye catching special paint job to their insanely fast Kalibur.



You and your closest four friends could use the top tube as a dinner table, but the flatness of the top and shape to the sides of the top tube yield not only a stiff frame but very, very stable handling.





'Ghost' flames to the chain stays.



1-1/8 - 1-1/4 headset.



Its pretty safe to assume who has the other two frames...



The Slowtwitch fitting will only guarantee that you get the most power possible out of the perfect fitting bicycle based on your body.

ATA Cycle                     
1773 Mass Ave
Cambridge MA
617-354-0907

&

93 Thoreau St.
Concord MA
978-369-5960

Mavic's newest offering the R-Sys:



Featuring tubular carbon spokes for the ultimate in lightweight, stiffness and acceleration.



The integrated wheel magnet adds the right touch of class.



At 1355grams, saying these wheels are light is an understatement.

ATA Cycle has a full selection of fixed gear bikes from Soma, Giant, Raleigh, Debernardi, Surly among others.



Built to suit your needs and taste.  



Anil just built that gold wonder above - we really can suit any taste.



Don't forget about Baba, who hand builds wheels with love and care so they last longer than you do.

We just got the new Ciocc Devilry frames in stock, take a look:

Litespeed Archon now in stock!!

New from Quintana Roo, the Seduza.



Stock with Vision Tech aero bars.


And internally routed cables.



The attention to detail with the aero head tube that slices the wind.





Curving stays keep the bike narrow yet latterly complainant.




Give us a call or come on in to check out the bike and our Slow Twitch Pro fitting process.

Soma Double Cross made of Tange Prestige steel.



Perfect for commuting and touring this Soma is decked out from fenders and rack to a 105 triple and custom brake barrelladjuster for the rear brake.



With 36 spoke wheels built by Baba (the best wheel builder in Boston) this bike is well equipped for the adventure ahead. 

Derosa Protos   more »

The De Rosa Idol is built with a triple monocoque structure, representing the meeting point between evolution and tradition, design and practicality.

<

Featuring an integrated seat mast, the Idol is a genuine competition product, light and responsive



In stock with a truly professional fitting to match.

The Blue T14 features a 7005 aluminum main triangle mated with Aerus Composites Conquest high-modulus aero carbon seat and chain stays. The innovative free position seat post allows the effective seat post angle to reach as high as 80 degrees.



ATA Cycle is proud to offer many choices in the Triathlon and Time Trail bikes. Be sure to check us out for the most in depth fitting and bicycle knowledge available.

With comfortable geometry the Kuota K Factor appeals to a wide range of cyclist. 



The Monocoque construction keeps the bike light and agile as well as superbly strong.

Available complete or built to your specifications, the Kuota K Factor is guaranteed to take chunks of time out of your personal course record.

For all of the weight weenies and mountain climbers out there we've got the newest model from Kuota, the KOM. 

The KOM is a super light frame ranging from 870gr. (and we've weighed these and the weights that Kuota claims are right on and even slightly lighter!).
You may think that a frame this light is going to flex but Kuota has beefed up the bottom bracket and chain-stays and spec'd the frame with a 1 1/4" lower bearing on the fork for extra stiffness.  This all means that whether you're sprinting for the line or cranking up the last 23% grade on Mt Washington every last watt goes to moving you forward.

We've got these in stock in Concord and Cambridge so stop by and check this amazing frame out.

With 16 made available in the U.S. ATA Cycle was lucky enough to receive the T-Mobile Team bike.



The integrated seat post yields a superior ride while saving weight and adding beautiful lines to the frame.



My pictures don't do this amazing machine justice so be sure to come by and see this exclusive bicycle.

Baba says "Just ride the bike" 

A
Benefit: Reduced weight and superior ride compliance for long days in the saddle. The Inside Line: Both made possible through the implementation of a composite upper structure. Vibrations that normally would be transmitted to a rider’s hands and backside are dissipated by the composite structure.

B
Benefit: Virtually seamless junctions for increased strength and smooth appearance. The Inside Line: By wrapping each composite/aluminum union with carbon filament, Alliance frames feature nearly seamless junctions for superior strength and smooth appearance.

C
Benefit: Alliance aluminum sections feature radical butting for minimal weight, maximum stiffness and outstanding strength. The Inside Line: Butted, hydro-formed ALUXX SL aluminum tubing allows Giant engineers to place the precise amount of aluminum in critical-stress areas.

D
Benefit: Outstanding vibration absorption for a supremely comfortable ride. The Inside Line: Thanks to a unique composite insert co-molded to the inside of the aluminum seattube, Alliance frames are able to dissipate significantly more road vibration than a traditional aluminum seattube. Say goodbye to numb hands, forearms and backside.

E
Benefit: Unyielding lateral stiffness for highly efficient power transfer The Inside Line: Outstanding power transfer is achieved through the lower aluminum sub-structure, but without the drawback of a harsh ride—just right for high-intensity sprints and power climbs.



We now have Alliance in stock. Come in and check them out, take them for a test ride and experience the difference.

Check out the STORCK frames! Now in stock!


These German bikes use the highest quality carbon fiber available, resulting in a beautifully finished frame that is light, rigid and long lasting. This CD 1.0 features carbon dropouts and a reinforced head tube providing zero power loss. The winner of 2005 iF Design award CD 1.0 doesn't leave anything out in the beauty department either.



Carbon drop outs

oversized head tube

The new T Mobile bikes debuted recently. Check out these articles from cyclingnews.com:

T-Mobile bike set up on track
and
Linus Gerdemann's T-Mobile Giant TCR Advanced Team ISP



Stay tuned to this sight for a rare chance to see one of these amazing bikes close up. The only other people with these bikes ride for T-Mobile and we'll have one here soon....

In an effort to document some of the custom built bikes from ATA Cycle check out Greeley's Aegis Swift. The Swift is unique in the bike industry because it's one of the few frames available that's been designed from the ground up with smaller riders in mind.
Check out the sweet paint job; the folks at Aegis always make good looking bikes


In addition to the small 650c frame Greeley also opted to use a Salsa Poco handlebar with a short, shallow drop and Shimano's R700 10 speed short reach levers.



Rounding out the bike are Mavic Ksyrium Elite wheels, Shimano R700 compact cranks, and Elite side entry cages so Greeley can get bottles in and out of the small frame.
Special Thanks to Pete at Aegis for this amazing bike.

We thought we'd post this as an example of one the many ways we can build up a custom Aegis. The guys at Aegis sent us this pic from the Slowtwitch.com forum. Check back for more news on Slowtwitch and Aegis and for lots (and lots) more custom bikes.

2007 is here and at ATA Cycle Cambridge we’re expecting a lot of great new road bikes from brands like Giant, Look, Kuota, and Lapierre. That means it’s time to make room for the new stuff so we’ve got great deals on some of last years bikes. Here’s what we have in stock. Please give us a call, at 617-354-0907, for all the specs and pricing.

’06 Giant TCR 3: 2) Medium

’06 Giant TCR Limited: 1) Small, 2) Large

’06 Giant TCR 2: 1) Medium, 1) Medium/large

’05 Giant TCR 3: 2) Large

’05 Giant TCR 1: 2) Small, 1) Large

’05 Giant TCR 0: 1) Large


This is just a list of some of the racing bikes we’ve got on sale at the moment so feel free to give us a call if you’re looking for Mountain Bikes, Hybrids, or Sport Road Bikes.
We’ll update this list as often as necessary so keep checking back for more great deals!

Road: Kuota Kredo. Carbon is still very, very sexy and the Kredo is no different. Each tube is individually shaped to achieve optimum ride quality giving the Kredo beautiful lines and an efficient ride. Tasteful graphics at a fantastic weight gets the Kredo on my short list.

Mountain: Giant Anthem. Start with a linkage that doesn’t rely on the shock to make it work correctly (read: Maestro) add solid geometry, (Long top tube, solid head tube angle and perfect chain stay lengths) and throw in a great component spec (no matter what level you buy) and you’ve got the perfect XC bike. The ‘07’s appear to only get better…

Cycle Cross: Lapierre X-Lite CX Bike. Oversized scandium married to a stock Ritchey carbon fork gives this bike the stiffness and lightweight handling a true ‘cross bike deserves. Top tube cable routing keeps everything running smoothly when the course gets sloppy and the ability to use the headset of the riders choosing gives me a supreme lust for the X-Lite.

Best new component: Easily SRAM’s new Rival group. (Yes, it’s a step below Sram Force) At roughly 100 grams heavier (and only a few off of Shimano’s Dura Ace) the Rival offers the best bang for the buck right now. Amazingly simple innards, truly ergonomic and both positive feeling and sounding, Rival is one of the best things I’ve spent my money on this year.



Best accessory: Velocomp’s iBike power meter. A multitude of data in a slim, lightweight package and a truly affordable price, the iBike brings power meters to the masses. The masses will get faster with the iBike.


(iBike on the left)

Miscellaneous: A&D Ointment. Developed to treat diaper rash, this ointment is the bomb.com at treating saddle soars. What once took a days or weeks to heal, A&D nixes undercarriage pains in a matter of hours. From one rider to another, get the A&D with zinc for the best healing time.

-J-Diggy-

The biggest item at Interbike was the iBike Pro Power Meter. Being an elite level racer I for one have always lusted over a power meter. Its a more efficient way to train and log progress. Unfortunately for me (and many others) ponying up the kind of cash needed for a power measuring device made it a lot less appealing. This is where the iBike pro beats its competitors by leaps and bounds.



Retailing for $400, the iBike Pro gives accurate power measurement to the masses.
Instead of measuring from a hub, crank, bottom bracket or taking measurements off of chain tension, the iBike records and measures the forces working against the rider and calculates how many watts the rider is putting out to overcome those forces.

The iBike easliy mounts to the handle bars and has a wire to read the speed of the front wheel. The device literately takes up about as much space as a computer and weights about the same.

(The iBike is on the left)

Regular updates and upgrades are available on the internet as they happen, so users are always up to date with the latest software, keeping the people who purchased them early always on the cutting edge.

I've been using the iBike for a little over a month and as I'm still getting more and more comfortable with it I am very impressed. After I got over the initial excitement of how many watts I could put out at any given time, I'm able to see that this little device will make me faster with how accurate it really is.

I could write pages on how much the iBike is capable of and how great it is but I feel the need to point out one very cool feature. Because the iBike measures frictional and aerodynamic, forces riders can visually see that a given pair of wheels or a new aero bar does in fact make them faster. Most riders would love the opportunity to spend time in a windtunnel perfecting their position, the iBike enables users to do just that.


We have some in stock and will be getting more iBikes in the future. Feel free to come by or give us a call to talk more in depth about the amazing benefits of the iBike. The one that I am currently using is also available to check out.

-Jason-
You can read about my training and racing adventures on my personal blog: www.jayjustridingalong.blogspot.com

ATA Cycle is pleased to announce the addition of Aegis to the collection of top of the line brands we offer.

The Zaero pictured above is biomechanically designed, balancing the rider over the frame better creating a better hip angle to maximize the use of all muscle groups. These bikes are the ultimate triathlon machines.


The Victory employs a longer head tube to yield excellent responsiveness with lateral stiffness within an aero frame.

With over 20 years experience working with carbon fiber we are pleased to be working with this New England company.

We always try to offer the best products available at ATA and this LOOK 595 is a great example of what is on the cutting edge of cycling technology.



We built this 595 with a Shimano Dura-ace group, including Shimano's top-of-the-line carbon tubular wheels, a super light Stronglight Pulsion Activ Link Ti Crankset, a SMP Strike Carbon Saddle, Reynolds Carbon handlebars and finally Tufo Tubular tires for the ultimate in speed and handling. Total wight for this machine; an amazing (and UCI Illegal) 14 lbs.
Come into ATA Cycle and see the full line of LOOK bikes and pedals as well as the best components available today.

Here at ATA Cycle not only do we have a full line of traditional trainers in stock but also have the Tacx I Magic Virtual Reality trainers.

The I Magic uses the bike you currently have on a trainer that looks like most other trainers. However, the I Magic works in conjunction with a computer placing the rider in any of several different terrains. If the simulated course goes up hill, the resistance of the trainer increases to match the grade of the hill. The top-of-the-line Tacx Fortius model even accelerates your wheel as you descend, giving you the most realistic ride you can get without going outside.

For the ultimate in realism the I Magic also features a number of real-life rides with video taken from famous climbs in the Alps to fun rides in California with the difficulty to match.

ATA Cycle, Concord has one set up with a projector screen (see above) so it really feels like you are in the action.
ATA Cycle, Cambridge features a regular computer monitor that feels every bit as realistic.



You can also perform tests on the trainers from time to time to gauge your fitness or see how many watts produced in a simulated Tour de France stage.

We offer home installation as well as technical information and dealer support. You'll have everything you need to take full advantage of the Tacx I Magic.

Next time your in town take a swing into the shop and get a demonstration of the I Magic, we know you'll be enthusiastic about how fun and realistic a ride on a trainer can be.

Keep the fitness you've worked all year to gain and start ahead next season with an indoor trainer.



ATA Cycle now has a huge selection of Trainers starting at $175 and going up from there and we've got all the accessories to go with them. We've got great values from Giant and the top-of-the-line, most technologically advanced models from Tacx. Whether you want to take a spin to keep the cold weather blues away or you want to race with the pros (virtually) at Milan- San Remo we've got the trainer for you.

We've received our first shipment of Campagnolo's updated Record groupo.
The updated cranks look and feel amazing.

Campagnolo has it down when it comes to making beautiful and functional components.
Stop on by or give us a call to hear the latest information...

Ironman Hawaii   more »

We have a handfull of these beautiful bikes in stock and ready to race.



Baba says:
"I ride a TCX and you should too! It has a carbon fork and seat post, a 105/Tiagra mix and really nice wheels. But if you want I can build you up some of the best custom wheels around."

First up:

Ellsworth. Fantastic brand, good quality and devlish good looks. Cyclingnews.com spoke the truth about the truth in one of their reviews