Our fearless leader has just returned from a triumphant journey to Italy. While there he competed amongst 3000+ rabid cyclist in the Colnago Granfondo. He finished 285th! Below is a picture of what was left of Husam's group after his devastating
 field sprint.





Be sure to ask Husam about his journey. He's got some fantastic stories that are only getting better.

ATA Cycle has a full selection of fixed gear bikes from Soma, Giant, Raleigh, Debernardi, Surly among others.



Built to suit your needs and taste.  



Anil just built that gold wonder above - we really can suit any taste.



Don't forget about Baba, who hand builds wheels with love and care so they last longer than you do.

Road Bike: LOOK 595. It’s okay that I want it in the women specific “Elle” color. It’s a sweet color what can I say. Runner up. LOOK 585. specifically the red special edition color. I like LOOKs.

Mountain Bike: Giant Reign. The Reign is the best climbing, smoothest riding bike I’ve ever had. What's suprising is that it's a 6 inch travel trail bike and certainly isn't the lightest bike on the market. The Maestro suspension ensures that all my pedaling power goes to the rear wheel and not to compressing the suspension. It all adds up to a bike that's both efficient and super plush! Runner up: Giant Anthem

Best new component: Easy. SRAM DoubleTap Force and Rival groups. Lightning quick consistent shifting, comfy hoods, clean looks, light weight, relatively simple internals. I could go on… Runner Up: Stronglight Pulsion Activ Link crankset, A simple design that gives you the stiffness of an external bearing crank without any unnecessary bearing preload to slow down your pedaling.

Best accessory: So I like the little things sometimes like Fizik bar tape and Reynolds carbon bottle cages. They add some class to the bike…

Miscellaneous: Overcoming DVD. This movie manages to get you pumped to ride while simultaneously showing you how hard life in the pro peloton can be. It’s worth watching even if you’re not a cyclist.

Road: Kuota Kredo. Carbon is still very, very sexy and the Kredo is no different. Each tube is individually shaped to achieve optimum ride quality giving the Kredo beautiful lines and an efficient ride. Tasteful graphics at a fantastic weight gets the Kredo on my short list.

Mountain: Giant Anthem. Start with a linkage that doesn’t rely on the shock to make it work correctly (read: Maestro) add solid geometry, (Long top tube, solid head tube angle and perfect chain stay lengths) and throw in a great component spec (no matter what level you buy) and you’ve got the perfect XC bike. The ‘07’s appear to only get better…

Cycle Cross: Lapierre X-Lite CX Bike. Oversized scandium married to a stock Ritchey carbon fork gives this bike the stiffness and lightweight handling a true ‘cross bike deserves. Top tube cable routing keeps everything running smoothly when the course gets sloppy and the ability to use the headset of the riders choosing gives me a supreme lust for the X-Lite.

Best new component: Easily SRAM’s new Rival group. (Yes, it’s a step below Sram Force) At roughly 100 grams heavier (and only a few off of Shimano’s Dura Ace) the Rival offers the best bang for the buck right now. Amazingly simple innards, truly ergonomic and both positive feeling and sounding, Rival is one of the best things I’ve spent my money on this year.



Best accessory: Velocomp’s iBike power meter. A multitude of data in a slim, lightweight package and a truly affordable price, the iBike brings power meters to the masses. The masses will get faster with the iBike.


(iBike on the left)

Miscellaneous: A&D Ointment. Developed to treat diaper rash, this ointment is the bomb.com at treating saddle soars. What once took a days or weeks to heal, A&D nixes undercarriage pains in a matter of hours. From one rider to another, get the A&D with zinc for the best healing time.

-J-Diggy-

Road Bike: Kuota Kharma. Best in class performance and weight available at a reasonable price spec it any way you like. Italian bike without Italian price Runner up: Giant TCR Advanced.



Mountain Bike: For any bike (road, mountain, cyclocross) you can't go wrong with a Moots but their new Zirkel frame makes the ultimate do everything bike. It's great for race or recreation and comes with the best titanium welding and finishing in the industry.


Best New Components: Campagnolo’s new (long overdue) Ultra Torque Crankset. Campy have managed to create a radically different crankset with external bearings that still keeps a classic Campagnolo look.



Best Accesory: Topeak’s Micro Rocket pump. A super lightweight pump (55g) that actually works! And it still manages to look cool on the bike.

Miscellaneous: Serfas sun glasses! $50 and comes with 4 lenses what else there is to say?

With Cyclo-Cross becoming one of fastest growing segments of our sport (there were over 600 people who registered for December's 'cross nationals in the first ten minuets, myself included) there has been a large rush of companies flooding the market with Cyclo-Cross bikes. Cyclo-Cross bikes demand the right mix of strength and weight while keeping the overall ride quality lively and not to harsh.

Giant is producing a bike that does all of that. In years past the Giant TCX was offered as frame and fork only. For 2007 they have stepped it up offering a complete bike as well (which we discussed in a previous post).
Being a shop full of people who love to ride, we have a lot of experience in riding different things. We also have a lot of different bikes.

Andy's TCX is dressed with a mix of proven parts and cutting edge technology.


Sram Rival shifters and deraileurs, Mavic Ksryium SL wheels, Ritchey WCS stem, post and handle bar, Dura-Ace 10-speed crank and Avid Shorty 6's handle the braking. This is a very nice build and a bike that lends itself well to riding trails, handling the winterly streets of Cambridge and the race course. Andy's bike came as frame and fork with Giant stocking the Easton EC90X fork. This fork is all carbon and plays a huge roll in how the bicycle handles. Not only does it absorb and soften the blows that can be experienced when riding, but it helps give the bike an even-balanced feel. Throwing a leg over, the bike naturally wants to stay upright yet doesn't yield a bias to one wheel or the other giving a nod to the high bottom bracket and longish stays that grace the TCX.

Jason's TCX is set up similarly but with more emphasis on keeping the weight down where its important, and saving money in places where the performance benefit isn't as high.

Shimano Ultegra 9 speed shifters, crank and rear deraileur, FSA Bars, Reynolds stem, carbon seat post, SLR seat, egg beater pedals, and Velomax Orion wheels with Tufo tubular tires.
Having tubular tires is the single biggest improvement that can be made to a bike. With cross involving lots of tight corners, a high priority is placed on getting through them faster. Tubular tires can be run at much lower pressure which give them much better traction without risk of pinch flats and enables the rider to carry more speed into and out of a tight corner. This can help give you better lap times as well as saving energy for that final sprint for the line. The same can be said for tube-less tires on mountain bikes.

I run 9 speed for the wide range of gearing options, I can run just about any cassette I want (for instance a smaller road cassette for flatter course or a mountain bike cassette for very hilly or steep courses). I also run a single chain ring in the front keeping everything simple. Since most 'cross courses don't have a lot of variation in terrain, I can shave a little bit of weight and have less moving parts.

In an effort to provide our loyal customers with the most cutting-edge products (and to ride the most cutting-edge when we ride) Husam traveled to Italy for the EICMA Bicycle trade show.

Husam met with some of the best brands including Willier, Colnago, LOOK, Kuota and a few others that may soon be gracing our show room.

Husam even got a personal tour of some of the newest Colnago models, such as the Extreme C and Extreme Power, from the great Ernesto Colnago himself. Here's a picture of the two of them from the latest issue of VeloNews.


Stay tuned for the latest and greatest.

ATA Cycle was recently in the Concord Journal for donating a Giant OCR Road Bike to a raffle benifiting the Beede Center:


Congradulations to the winner!

We have a handfull of these beautiful bikes in stock and ready to race.



Baba says:
"I ride a TCX and you should too! It has a carbon fork and seat post, a 105/Tiagra mix and really nice wheels. But if you want I can build you up some of the best custom wheels around."

ATA Concord is Open For Business!!

Please come visit us at 93 Thoreau St. in Concord, MA.
Our new telephone number is 978-369-5960. We will look forward to seeing and hearing from all of you. Thank you for your amazing support over the years!

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